Major Multinational Grocery Chain Optimize Prices Towards Margin

“We wanted a price optimization solution that would help us to improve our margin, and become more efficient in terms of price optimization.”

+ 1.9% Margin Increase

while increasing revenues by 1.1% and profit by 4.6%

Location: Europe

Industry: Grocery

No. of stores: 325

Turnover: 1.9 B EUR

“Margin improved by 1.9% in just over 3 months pilot period. We’ve invited Yieldigo back to run pricing optimization in the following year with similar benefits.”

Head of Revenue Management

Yieldigo Services Provided

  • No upfront/implementation costs charged

  • Data integration using Yieldigo API

  • Initial optimization engine setup

  • Automatic data check for imported data

Challenges Overcome

  • Individual promotion types

  • Output data customization

  • Incorrect data format

  • Supplier price extraction from data

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