Drive Your Margins
with Price Optimization

Key Features

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Improved sales margins that don’t detter shoppers? YES!

Retaining your margins with AI-driven price management is all about maximizing your retail organization’s profit. As a pricing expert, you are in the driver’s seat. Confidently respond to your board members’ pricing questions, and accurately identify any potential pricing change repercussions or create impact forecasts.
In essence, we help you unleash your inner pricing hero superpowers, allowing you to juggle pricing pitfalls with great control:

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Optimization is not one-size-fits-all,
and it shouldn’t be!

Chasing margin alone is yesterday’s strategy. Today’s top-performing pricing software is built to optimize for various KPIs and pricing goals, whether that’s profit, volume, revenue, or a balanced mix in between. With built-in AI, pricing professionals can simulate strategy changes and immediately see their impact on their various business-critical KPIs. Want to adjust by product class, zone, or category? You may also require some reasonable exceptions that are intuitive and effective. No problem, the software adapts to your business logic, enabling your pricing to be intuitive, responsive, and genuinely aligned with your goals.

Get Inspired to Write Your Own Success Story

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MAKRO Increased Profit with Pricing

We adopted Yieldigo, because of its tangible improvements. We could see no other company in the price optimization market that was willing to prove benefits.

Marek Haller
Marek Haller

Head of Revenue Management,
MAKRO

Frequent Use Cases

Stop gambling with margins, simulate and achieve surefire results

Pricing shouldn’t feel like a gamble. With modern ML/AI-powered what-if scenarios, you can simulate the impact of any price change before it hits the market. Test strategies across categories, channels, or product groups, and instantly see how your decisions would affect margins, revenue, volume, or price index. Whether you’re adjusting prices for digital shelves or physical stores, you stay in control with crystal-clear KPI forecasts. It’s your pricing strategy, backed by precision and built-in foresight.

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Your Rules. Your Structure. Your Confidence.

For businesses that need strict control, compliance, or predefined pricing frameworks, your new pricing software will help you keep prices fully within your rules. You’ll be able to react only to the triggers that matter, whether it’s competitor price changes, family or pricing architecture updates, or shifts in structural rules like zones and dependencies. This ensures pricing stays aligned with strategic boundaries while remaining responsive to the market. Whether the focus is on compliance, stability, or controlled flexibility, teams can act with confidence and precision, making pricing decisions that are both consistent and market-aware.

Master your pricing strategy with group-to-group rules

Pricing rules can often clash or force you into a one-size-fits-all approach. Pricing today is about more than just individual products, it’s about how they relate to and interact with each other. With Yieldigo’s advanced group-to-group pricing rules, you can build custom strategies like Good-Better-Best or Own Brand & National Brand, suited to fit your business, and not the other way around. Assign products to multiple groups without limits, set clear price gaps between tiers, and watch every adjustment happen in real-time. Whether you manage hundreds of SKUs or thousands, you stay fully in control through an easy, rules-based interface. And if a pricing rule can’t be met, you’ll get an instant alert, so you’re never caught off guard.

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One Strategy Does Not Suit All Occasions — Zone It Your Way

Whether you’re adjusting prices by geography, store format, or online vs. offline, price zones give you the control to differentiate with precision. Create zone-based strategies as simple or as complex as your business needs. Cluster stores, channels, or regions and align each zone with its own KPIs. You are also enabled to push volume in one market, all while protecting margin in a different one. Your pricing strategy can and should be managed at multiple levels and in different locations, levels where your prices and strategy actually make a difference.

Trusted by Top Retailers & Wholesalers

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NEXT: Promotion Analytics

Price Optimization

Not testing your pricing strategies before launch oftentimes means unpredictable outcomes, unmet expectations, and stunted margins. You can use your very own Yieldigo ML/AI price optimization to retain sales margin and boost revenue in a consistent and sustainable manner for your retail company.

 

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