Price Management Articles & Blog

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5 Actions You Can Take When Top Retail Players Come to Town

16 November, 2023

The news is out: One of the biggest retail players in your industry is about to set up shop in your vicinity. Three primary dangers lie ahead for your business when a well-renowned retail player comes...

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5 Actions You Can Take When Top Retail Players Come to Town

16 November, 2023

The news is out: One of the biggest retail players in your industry is about to set up shop in your vicinity. Three primary dangers lie ahead for your business when a well-renowned retail player comes...

Recent articles

Navigating Uncertain Economic Times: The Importance of Price Management Solutions for Retail Businesses

17 October, 2023

In this article, we will explore how price management solutions can help retailers navigate uncertain...

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5 Pitfalls Retail CXOs Face When Not Using Pricing Software

06 September, 2023

The harsh reality is that CXOs often have poor visibility and little to no control over pricing. The...

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Retail Pricing Heroes with Miha Deu, Head of Online Sales at SPAR Slovenija d.o.o.

05 July, 2023

All managers in retail chains who don’t prioritize pricing two levels up in 2023 put their P&L and their...

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TOP 5 reasons why retail CEOs underestimated pricing tool implementation in 2022

09 May, 2023

Covid, shaking supply chain, Russia invading Ukraine, shaking supply chain, inflation, shaking supply...

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Retail Pricing Heroes with Nikola Kostoski, former Strategy & Digital Director, Delhaize Serbia

13 April, 2023

All managers in retail chains who don’t prioritize pricing two levels up in 2023 put their P&L and their...

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TOP5 reasons why retail CEOs have looked for a new pricing tool in 2022

02 March, 2023

All managers in retail chains who don’t prioritize pricing two levels up in 2023 put their P&L and their...

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Hidden Advantages of Pricing Tiers

19 January, 2023

Buy X Get 1 For Free, Volume Discounts, Buy More Pay Less...Many names for the same core idea. If done...

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Retail Pricing Heroes with Pavel Tomanek, COO Tesco, Lenta, X5, O’key

28 November, 2022

All managers in retail chains who don’t prioritize pricing two levels up in 2023 put their P&L and their...

Product update

Yieldigo November 2022: Main menu redesign, admin, filters & announcements

08 November, 2022

We have heard you and we implemented several changes that you were suggesting. Enjoy the new, self-explanatory...

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We did it again! Yieldigo is part of an exclusive club of Representative vendors in the Gartner 2022 Market Guide.

08 November, 2022

Well, we are again on top of the world, in the company of the best pricing and promotion solutions. We...

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Miloslav Kucmen: How to prevent issues when implementing a pricing solution

31 October, 2022

Miloslav Kucmen has been working as a delivery and project manager for more than 20 years with an expertise...

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Prices that feel just right: how to use psychology in your pricing

31 October, 2022

Psychological pricing is a pricing/marketing strategy based on the theory that certain prices have a...

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Inflation - Retail Prices Handling

20 May, 2022

Well, we’re currently facing some of the highest inflation rates ever. How did we get such high inflation?

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Kosik.cz & Yieldigo - Customer Story

17 December, 2021

How to serve more countries and different regions with a dedicated price management tool. Discover the...

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What's inside your Pricing Pandora Box?

29 November, 2021

Managing pricing used to be coordinated by, as we called it, black-box algorithms. Meaning, a system...

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Yieldigo & Metro SK - A Customer Success Story

15 October, 2021

It was an honor for Yieldigo to have our Director of Sales Milan Havlicek together with CEO of Makro...

Promotion & Cannibalization: How does the Yieldigo tool manage this dilemma?

Promotion & Cannibalization effects

30 September, 2021

Yieldigo Price optimization solution, designed for retailers, takes seriously all cannibalization, side-effects...

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Webinar: Retail pricing beyond Excel

21 June, 2021

The live interview with Radim Dudek, Product Director and Milan Havlíček, Sales Director of Yieldigo...

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Expert talk with Radim Dudek and Ivan Chemtob on pricing strategies in Retail

19 May, 2021

Talking about pricing strategies, what plays a role in it and how Yieldigo helps to bring them to life.

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Yieldigo tech talk with Milan Havlicek and Jiri Psota

22 April, 2021

In this article, we'll focus on introducing the main benefits of each way to help you with the right...

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Discussion avec Yieldigo Tech, Milan H. et Jiri Psota

22 April, 2021

Dans cet article, nous nous concentrerons sur les principaux avantages de chaque méthode pour vous aider...

Yieldigo's Customer Advisory Board embarks the new market segments

Yieldigo's Customer Advisory Board embarks the new market segments

30 March, 2021

There are several ways of how young companies approach their R&D activities. Following the proven...

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Named Gartner Cool Vendor in 2019, Yieldigo has been recognized as a Representative Vendor in 2021 Gartner Market Guide.

11 March, 2021

Yieldigo scores in Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications...

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Yieldigo is a proud partner of FMCG Retail Summit in Sarajevo

04 March, 2021

On Thursday, 4th of March 2021, we are attending the major bosnian conference for the professional community...

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Passion for Customer Success

04 December, 2020

At Yieldigo, our clients come first and we take the best care to ensure that their business can grow....

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Yieldigo raised €2 million in a Seed round led by J&T Ventures!

07 October, 2020

Czech startup Yieldigo closes 2 million Euro investment with J&T Ventures, Alchemist Accelerator and...

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Price elasticity - The holy grail of pricing strategy?

27 February, 2020

Pricing strategy is basically what makes money for your business. It can decide if you are losing, or...

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Audio webinar – Mathematical Price Optimization for B2C Retailers webinar

05 September, 2018

What data is needed, what is considered absolutely necessary and what can be added on top?

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Machine as the only tool that deeply understands the shopper’s view on assortment

04 May, 2018

Atfirst glance, it might seem to be very easy to set the right parameters and conditions for price optimization...

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Automatic price optimisation as a tool for small and large retailers

03 April, 2018

Who deals with prices more: small or large retailers? What should the retailer who decides for price...

Ready to move beyond Excel or black‑box optimization?