NextGen Price Optimization for Grocers

Customer-Centric AI pricing that helps Grocers

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4%+
Profit increase
3%+
Revenue increase

We help our customers from multiple countries to manage pricing of their assortment. They leverage our Customer-Centric AI Pricing Platform to generate additional profit from their regular prices.

Standard pricing methods leave the customer out of the price setting

Yieldigo introduces Customer-Centricity into price setting

  • Adds customer perspective in the form of Price Elasticity, Price Perception or external factors (season, weather, etc.)
  • Margin & competitor’s prices are among reflected factors

  • This translates into a higher profit while keeping price perception

  • Prices are set based on the desired position compared to the competition
  • Margin is also considered as a secondary criteria
  • Pricing is reactive to a selected competitor/s

  • Prices are set based on the Profit Margin criteria
  • Pricing is inward-looking; it does not consider external factors such as competitors or customers
Customers'
purchasing behavior
Price follower
Cost plus

Yieldigo is a NextGen price optimization with ROI in just 5 months

Our best-in-class profit-increasing pricing platform:

Measurable results

Yieldigo provides quantitative proof thanks to initial exact measurement during trial.

No upfront investment required

Integration costs are covered by Yieldigo. For the price optimization solution, Yieldigo charges a performance-based fee.

Fastest integration on the market

Thanks to a prefabricated SaaS solution the integration takes only 6 weeks (market benchmark is 18+ weeks).

Yieldigo named a “Cool Vendor” in Digital Commerce in 2019 by Gartner

Gartner highlighted our Customer-Centricity in the price optimization: “This brings the customer into the center of the equation rather than relying on scraping competitors’ pricing or internally generated cost-plus pricing.

And they valued our ability to bring unprecedented additional profit to our clients: “Yieldigo has managed to increase profits for its current clients by more than 4%.

Cool Vendor 2019

Yanna Dharmasthira
Research Director

Christina Klock
Sr. Director Analyst

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Find out how Yieldigo can enhance your business

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What data is needed, what is considered absolutely necessary and what can be added on top?

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Who deal with prices more, small or large retailers? What should the retailer that decides for price optimization expect? …

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At first glance, it might seem to be it very easy to set right parameters and conditions for price optimization of goods in supermarkets. …